Monday, January 9, 2012

Attention Mattel...on behalf of girls everywhere

I really wanted to share the following with you as it is something very dear to my heart that I think if we all get behind, we could actually make happen.

First of all, here is some background ... some friends of my family were blessed to have twins two years ago, a boy and girl - the most beautiful and delightful children you could ever hope to meet. Honestly just 5 minutes spent with them would light up your whole week and my sis & her husband, my mum and dad and S and I all 'fight' over who gets to babysit them.

Sadly, at about 9 months, the little girl was diagnosed with a cancerous tumor on her kidneys that had been growing in utero. The little girl had to undergo lots of treatment, operations and chemo. She lost all of her hair and was a very quiet solemn child. This isn't all sad new, the little girl is now in remission and making a full recovery much to everyone's delight.

The twins' mother recently posted something on facebook that made me stop and take notice:

'Love this idea! MATTEL should make a Barbie with no hair so that every little girl battling cancer feels beautiful!!! Put her in pink and call her HOPE and send all proceeds to children's hospital cancer units. Repost if you agree!'

Of course I reposted ... and then, so did most of my friends.

A few days later, the twins' mother posted this story:

Push for a bald Barbie embraced - from

EVERY little girl wants to look like Barbie and four-year-old Ruby Kidd is no exception.

Just like her favourite toy, cute Ruby has bright blue eyes and a brilliant smile.

But unlike the plastic icon, Ruby doesn't have lustrous, flowing locks to match.

Ruby is a cancer survivor and toy company Mattel is under pressure to market a doll that reflects the battle of young sufferers.

A campaign using social networking sites is gaining momentum. It has taken root on Facebook, and has support from Queensland's major cancer groups.

They are calling for a bald Barbie wearing a headscarf or headband for kids undergoing chemotherapy.

Ruby's mum, Tracey Kidd, said a bald Barbie was a lovely idea and could help young girls who lose their hair.

Ruby's hair began to fall out two weeks into her first round of chemotherapy.

"There's so much emphasis, especially on little girls, on their hair and how they (cancer kids) look," Mrs Kidd said. "It's important for them to feel good, especially in hospital."

Ruby, who is from Biloela near Gladstone, is in remission, and staying at the Childhood Cancer Support charity in Brisbane with her family as she starts six months of treatment.

Last year, Mattel created a one-off Barbie with no hair for four-year-old US cancer patient Genesis Reyes. But it was sparked by a request from a friend of the Mattel chief executive's wife.

It has now prompted calls from Hollywood stars, such as Charlie Sheen's ex-wife Denise Richards, for the Barbie to be mass produced.

Supporters also reject the idea that girls could simply chop off Barbie's hair, as it leaves her with undesirable tufts.

Cancer Council Queensland psychologist Samantha Clutton said children were sensitive to the desire to fit in with peers. The doll could help them feel more beautiful.

The Leukaemia Foundation of Queensland also supports the design.

"A hairless Barbie would highlight that bald is beautiful," acting director Kathryn Huntley said.

The toy company did not respond to questions from The Sunday Mail.

I for one am 100% behind this cause and if you are too, then retweet, post or facebook about this so Mattel will sit up and take notice.

1 comment:

  1. What a heartwarm story, thanks for sharing it with us.

    Hope you had a wonderful New Year!